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Project Spotlight: Janie and Jack Store Design Brings Boutique Elegance to Nationwide Retail
All Photos by: Anna Morgowicz Photography Project Overview Name:  Janie and Jack Location:  Nationwide – new builds, remodels, and...


The Power of Unity | Retail Innovation
From working together to creating what’s next: growing the unified retail model By Cynthia Ortiz In earlier articles from this series, we...


Designing the Modern Retail Window: Blending Brand, Story, and Strategy
As retail continues to adapt and transform, the storefront window remains one of the most powerful tools for brand storytelling. More...


Deepening the Synergy: Operationalizing the Unity of Visual Merchandising and Store Design
By Cynthia Ortiz Having explored the foundational elements of visual merchandising and store design, understanding their psychological...


Smart Brands Have Realized That Sustainability Is Their Most Powerful Competitive Weapon
By Cynthia Ortiz Sustainability Is Not a Trend—It’s a Business Imperative Sustainable store design and visual merchandising isn't about...


Speaking to Customers: How Signage and Seasonal Design Shape Success
Clear, consistent signage and strategic seasonal design changes work hand-in-hand to build lasting customer loyalty By Cynthia Ortiz In...
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